Work with our Strategic Foresight team to elevate your brand, increase awareness and spark innovation
Disruptive times require daring and challenging thinking – which is why many leading businesses partner with The Future Laboratory when looking to stand out
Work with us to position your business as a powerful thought-leader, secure hard-to-land headlines and develop award-winning content
Assure your future by using our Future:Poll™ data, expert analysis and an internationally recognised strategic foresight approach to identify opportunity, define innovation and mitigate risk
How we deliver
-
Category and Markets Research
Our tailored, data-rich reports solve business challenges, provoke thinking, fill knowledge gaps and uncover new market opportunities
-
Thought-leadership
Commission a report to position your business as an authority, connecting your expertise with market intelligence for top-tier media and prospects
-
Visualised Research Decks
Our research decks help your team envisage the future with insights, case studies and stats. Presented by our speakers or shared directly
-
Futures Presentations
Our multimedia presentations show how future trends, markets and consumer insights apply to your brand, enabling your teams to act confidently
-
Futures Scenario-Planning
Using unique scenario-planning, we map future business forces, validate hypotheses and create inspiring scenarios for decisive action
-
Foresight Frameworks™
Embed strategic foresight in your organisation with a bespoke Foresight Framework™, guiding decisions and harnessing trends to become future-ready
Future:Poll A next-generation quantitative research tool
Our polls, surveys and Futures 1000 expert panels connect you with the innovators and early adopters determining future commercial successes
Case Studies
-
Afterpay
The Future of Commerce
-
Intrepid
A Sustainable Future for Travel
-
Barcadi
Cocktail Trends Report
-
Marriott Bonvoy
The Future of Travel
What our clients say
‘Fantastic virtual presentation! Thank you for sharing insights into how brand outreach is transforming with digital at the core of this outreach. That was a truly inspirational talk’
‘The Afterpay Gen Z Financial Feels report has exceeded our expectations in terms of use/insights across the business, in addition to media coverage generated globally’
‘Your presentation messages reverberated through the day and into the evening during our Leaders Summit in Lisbon. Thank you again for a thought-provoking presentation’
Why we’re different
The Future Laboratory is a recognised leader in strategic foresight, not just through the unique wealth of data-driven insight we draw on from LS:N Global, but through our cross-sector expertise and polymath approach.
This allows us to fuse ideas and make connections others fail to see. With strong vision and captivating storytelling, we engage you with the future and its intellectual, experiential, emotional and imaginative opportunities.
Our proprietary methodology has been honed over the past 20 years – with some of the best and most disruptive brands globally – so we have the skills, insight and experience to help you chart the next two decades and beyond.
-
Human Needs
Static and universal needs, based on a value system that supports human nature’s physical and emotional programming
-
Global Drivers
The shifting social, technological, economic, environmental and political landscape reshaping the world we live in, affecting everyone and everything
-
Value Shifts
Consumers’ changing attitudes and behaviour – a reaction to their contemporary context
-
Macrotrends
The cultural manifestations of new and emerging attitudes worldwide
-
Microtrends
Influential short-term signals indicated by innovation
-
Implications
Future implications for brand and business growth