How can you comprehensively future-proof your business and maximise your investment?
This framework covers all levels of foresight – Human Needs, Global Drivers (10+ year horizon), macrotrends (5+ years) and microtrends (1–3 years) – and the answers you need to make crucial business decisions quickly.
With it, your brand, business or organisation will have a single reference point to ensure consistency for years to come.
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1 Foresight Sprint
We audit, identify and contextualise the key issues set to affect your organisation for immediate impact and action. At the core of our operations lies LS:N Global®, our subscription-based consumer foresight and trends intelligence service with all your future answers
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2 Research & Framing
In order to stress-test and de-bias any working hypothesis from step one, we then conduct a foresight audit and research dig to fill any knowledge gaps and further validate our future thinking
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3 Integrating & Actioning
We then build your Foresight Framework™ presentation and run a series of workshops and in-person debriefs to identify practical, foresight-led opportunities designed to be actionable and solutions-driven.
A Global Leader in Beauty Case Study
What are the disruptive future beauty and wellness trends and how can our brands use them to continually drive innovation and retail their market-leading position?
