Global Futures Forum 2017 : In-house presentation
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Global Futures Forum 2017

Consciousness, Care and Connection in 2020

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Overview

From a breakdown of rigid hierarchies to the rise of collectivism and a shift in placemaking beyond the physical realm, change will be the only constant as we head towards the 2020s.

Uncertainty has become the new norm, but future-facing organisations are rising to the challenge, rebooting their brands, workplaces and consumer propositions with insights that enable them to race ahead of their competitors. 

Our Global Futures Forum 2017 in-house presentation is an in-depth exploration of the consumer mindsets, workplace attitudes and brand experiences that will define the coming decade. Through three incisive, visually arresting presentations, we examine why the relationship between businesses and their employees, consumers and the community must be at the top of any CEO’s agenda in order to thrive in the future. Our skilled strategists will connect your team with these invaluable insights in a live, interactive environment.

Top: Is your brand fit for 2020? Global Futures Forum promo
Right: The Ten by Virgil Abloh for Nike

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In this presentation we examine:

: Brand Culture 2020

The rise of increasingly autonomous technological systems is causing growing concern in the workplace. But the most far-sighted brands will see this paradigm shift as an opportunity to place human traits at the centre of their organisation. Our skilled researchers highlight numerous strategies to cultivate a future-fit work culture, from moving beyond corporate responsibility to hiring a neurodiverse workforce.

: Consumer 2020

We examine lifestyle fixes for distracted minds spreading from technology to business and luxury, Brand Educators offering development as a retainer tool, and the confluence of social media and virtual reality revolutionising our interactions with others.

 : Experience 2020

Co-opted by marketers, experience has become a buzzword that is overused, misunderstood and has become devoid of value. To thrive in the experience economy, brands will need to embrace the high-risk, high-reward nature of experience, and move from borrowing value to creating it. We examine the rising trends, mindsets and technologies that will help you create real meaning for your customers and rescue experience from the marketing abyss.

Each of these presentations can be booked separately, if required.

: Makin’ Moves by Kouhei Nakama

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 ‘The Future Laboratory’s presentation did exactly what we wanted it to – offer a glimpse of even further ahead in a compelling and engaging way to prepare for what brands need next’ 

Maya Draisin, associate publisher and head of marketing, Wired

Our Global Futures Forum 2017 in-house presentation connects your team with the key rising trends, innovations and changes in consumer behaviour in a live, interactive environment. Delivered by our expert researchers and analysts, it can be tailored to suit a range of formats.

Perhaps you are looking for a workshop to explore a new product concept, or you have an event that requires a thought-leading keynote? Our in-house presentation can inspire ideas and provide a practical guide to strategies that will pay off in the years to come.

For more information, or to book this presentation for your own business or event, please complete your details on the following Book Now contact form.

Please fill the form below and a member of our team will be in touch.

Speakers

Chris Sanderson, Co-Founder, The Future Laboratory

Christopher Sanderson is co-founder of The Future Laboratory, where he is responsible for delivering the company’s extensive global roster of conferences, media events and LS:N Global Trend Briefings, which he co-presents with the team in London, New York, Sydney, Melbourne, Stockholm and Helsinki. Clients who have booked one of his inspirational keynotes include Gucci Group, the European Travel Commission, Retail Week, Selfridges, M&S, Chanel, Harrods, Aldo and H&M.

Hannah Robinson, Art Director, LS:N Global

Hannah joined The Future Laboratory in 2010, and in her current role leads a team of visual researchers, analysts and video journalists in identifying and visually communicating key shifts that will affect the look and feel of the lifestyle industries. Hannah’s expertise lies in the development of design trends and she is responsible for leading visual content for biannual Trend Briefing topics and Futures Forums, as well as creating presentations for global brands including Chanel, Selfridges and LVMH.

Trevor Hardy, CEO, The Future Laboratory

Trevor joined The Future Laboratory as CEO in 2014. He is responsible for the overall growth of the business: diversifying our products and services, expanding the countries in which we operate and creating new partnerships. He is creative, entrepreneurial with a strong commercial focus and has always been passionate about helping brands prepare for what is next.

Philippa Wagner, Strategic Insight Director, The Future Laboratory

By anticipating macro-cultural changes, Philippa defines what trends and cultural behaviour shifts will mean for brands to create future-focused innovation for future growth. With a master’s degree from The Royal College of Art and a design and fashion futures background, over the past 20 years she has helped shaped the future of brands across the beauty, automotive, technology and apparel sectors, and helped shape their brand futures through the language of trends. She is also senior visiting lecturer at Central Saint Martins on the Material Futures MA course as well as a regular contributor to Viewpoint magazine.

Tom Savigar, Senior Partner, The Future Laboratory

Tom has guided many of The Future Laboratory’s clients through some of the most challenging market shifts and global recessions of the past 10 years. With a much-expanded team, and offices in the US and Australia, he continues to do this, working with clients as diverse as Absolut, Cadillac, The Body Shop, Lamborghini, HSBC, Courvoisier, UBS, BMW, British Gas and Marks & Spencer.

Ruth Marshall-Johnson, Foresight Director, The Future Laboratory

Ruth Marshall-Johnson is a trends industry specialist with experience in translating cultural and consumer research into highly effective strategy for leading brands and organisations. Ruth specialises in identifying and explaining the relationship between cultural development and consumer behaviour and brings this practice to her work as a start-up mentor, guest lecturer at Central Saint Martins and the London College of Communication and speaker at international seminars.

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