Individuals are using fitness trackers and instantaneous online advice to take control of their own health. As this fuels a move away from the traditional doctor-patient relationship, wellness brands are increasingly becoming an integral part of the conversation. Our Health & Wellness Futures Report is your guide to maximising opportunities and overcoming challenges in this rapidly evolving sector, as health and wellness converge.
The report unpacks the key trends, consumer shifts and new technologies that are shaping health and wellness, and looks ahead at the exciting possibilities for the future. It will inspire your team to build strategies that provide a clear path to tangible health results. And considering ethical responsibilities, it delivers insights to help create Whole-System Wellness.
The report combines rising trends, consumer insights and key technological innovations, as well as best-in-class case studies.
The healthcare implications of extended life expectancy and falling poverty levels; consumers reaching Peak Wellness and seeking a more scientific, medically assured approach; increasing Trust in Technology and declining trust in traditional healthcare; the Wellness sector’s obligation to address the Equality Imbalance.
The shift from an individualistic mindset to Whole-system Wellness; the increasing impact of wellness on placemaking; consumers shunning the doctor’s surgery in favour of instantaneous health advice online; the use of AI in the next-generation of health-tracking devices; people taking control of and monetising their own health-related data; the use of tech to address disparities in health and wellness infrastructure.
Addressing bias in healthcare data; the evolution of health monitoring beyond wearables towards biodesign that facilitates Intuitive Feedback; biohacking and the Internet of Things creating the potential for genetic architecture that grows and responds to its inhabitants’ needs.
: Lab Notes
The report includes practical strategies to harness the intelligence within your organisation, from boosting technology with AI to making wellness work for everyone.
Do you want to provide the public with more credible, scientifically assured health and wellness content?
Do you want to help create an inclusive framework that eradicates bias and ensures everyone has the same opportunities to live healthily?
Help prepare your business for the changes ahead by downloading Health & Wellness Futures Report now.
If you are a LS:N Global member, you can access this report for free on LS:N Global here.
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Health & Wellness Futures Report
‘The Future Laboratory’s presentation did exactly what we wanted it to – offer a glimpse of even further ahead in a compelling and engaging way to prepare for what brands need next’
– Maya Draisin, associate publisher and head of marketing, Wired
Are you looking for a quick and compelling way to share this information with your team? Or perhaps you have an event that requires a thought-leading and inspiring keynote?
We provide sharp 20-, 40- and 60-minute presentations, which are delivered by our expert researchers and analysts, and feature all of the key insights from the report, to connect business leaders with the latest trends, innovations and shifts in consumer behaviour in a live, interactive environment.
Our Health & Wellness Futures Presentation will provide insights to help your team to innovate and cultivate an integrated health and wellness infrastructure that puts consumers in control of their own data.
: Health and Wellness Futures Forum campaign by The Future Laboratory. Photography Louise Hagger
This report is based on research from our Health & Wellness sector on The Future Laboratory’s trends intelligence platform, LS
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