Get to know your future consumers and understand how to use global trends and market shifts to your advantage
LS:N Globalis a subscription-based trends intelligence service by The Future Laboratory. We provide original research, trends, analysis, market intelligence and qualitative insights to help industry professionals make informed decisions about the future.
Our resources have been shown to help businesses engage with their future consumers, develop and future-proof brands, and prioritise opportunities for innovation.
Members of the service get exclusive access to the consumer trends defining tomorrow’s cultural landscape and the early adopters, innovators and start-ups driving global change across eight industry sectors.
Explore verticals such as News, Macrotrends, Microtrends, Markets, Behaviours, Design Directions, Communities, Trend Reports, Webinars and much more.
Our global membership is made up of owners and employees from over 350leading brands who use our foresight on a daily basis to future-proof their business.
Why Become a Member?
Get access to 20+ years of trends
Our team of strategic foresight experts are your eyes and ears in over 50 countries.We assemble unique teams of journalists, writers, visual researchers and innovation analysts to document the new and the next across global industry sectors so you don’t have to.
Think of us as an extended member of your team, helping you to reduce the time spent searching for inspiration, preparing for pitches or researching for trends.
LS:N Global members get access to our full archive of trends intelligence, which includes over 18,000 downloadable articles, webinars, worksheets, ethnographic research studies and much more.
Our downloadable PDF trend reports are exclusive to members three months before they launch publicly
Communities
Using qualitative consumer research and strategic thinking, our Communities reports build deeper, meaningful profiles of the future consumers
Global Drivers
A report and webinar collection that outlines a set of influential and pervasive global drivers that will shape the next decade
Downloadable Articles
All articles published on LS:N Global can be downloaded as PDF files to save and share with your team
Online Events
Members get free access to all online events hosted by The Future Laboratory throughout the year
Executive Summaries
In a hurry? Our short downloadable PDF macrotrend summaries feature all the key case studies, expert quotes and strategic implications
Statistics Search Engine
Searchable statistics across consumer groups, industries and categories to help inform and validate key decisions or recommendations
Strategic Worksheets
Downloadable strategic worksheets designed to help teams understand and harness the implications and opportunities of each macrotrend
Pinboards
Use our customisable pinboards as a central place to save, share and curate the research that has inspired you
On-demand Webinars
Stream a wide selection of expansive webinars hosted by our strategic foresight experts and analysts
Account Managers
Each of our clients gets access to a dedicated account manager who is on hand to answer questions and help you get the most out of your membership
Our Key Sectors
Industry professionals use our premium content platform to help them stay ahead of the curve.
We help our members harness market trends, adapt to emerging consumer needs and position their brands for future success. We cover 21+ industry sectors worldwide, but you can discover our key sectors by clicking on them below.
‘I’m forever on LS:N Global, pulling off snippets and having discussions in different areas of the business about what this could mean for us and how the insights could inspire us’
Marks & Spencer
‘The site is not only filled with stunning imagery and valuable editorial, it’s also simple to navigate and constantly inspiring. When I needed some support for a specific project, the response was fantastic. The team gave me an array of examples to reinforce my point, delivered quickly and efficiently.’
Leo Burnett
‘For me, The Future Laboratory is the authority on prediction in terms of retail, consumerism and changing social patterns. LS:N Global is an extremely useful tool that aids our team in their research, and informs our varied and busy marketing calendar.’
Selfridges
Sample Content
Our research is published in a range of different formats, from short daily digests to long-form research reports. We’ve unlocked three sample articles for you to read below on LS:N Global.
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