In an era of growing man-made pressure on our natural and built environments, our relationship with the places where we work, live, shop and play is changing radically – and fast.
Fluid lifestyles, a desire for genuine sustainability, the emergence of smart city technologies and an explosion of urban populations are presenting a whole new set of challenges for the 21st century. For tomorrow’s successful placemakers, these challenges represent an incredible opportunity to reconnect us with our cultures and our landscapes, and create habitats that resonate with the way we will want to live in the decades ahead.
Our strategic foresight team and placemaking specialists can help you to chart a path to future success as new and unexpected competitors enter your professional arena.
: The Good Hotel, Amsterdam
We can help your
: Our Bespoke Presentations & Workshops
Sharp, incisive foresight briefing workshops uncover new areas for growth in the new and the next. By combining data analysis, desk research and expert insights, we create visually arresting multimedia presentations that demonstrate exactly how our global lifestyle trends can be applied to your category – and your brand.
: Our Foresight Reports
These help you develop an ownable point of view that will engage communities inside and outside of your
: Our Foresight Programme
We re-evaluate the external forces and trends that are key to your business and specific commercial
: Our Strategic Research
Bespoke qualitative, quantitative and ethnographic research to help you identify your consumers and understand their unmet needs in order to inform your business decisions.
: Breathe by MINI Living and SO-IL, Milan
‘The Future Laboratory’s presentation did exactly what we wanted it to – offer a glimpse of even further ahead in a compelling and engaging way to prepare for what brands need next’
Maya Draisin, associate publisher and head of marketing, Wired
Since 2001, we have prepared clients for the future by giving them the confidence to take the decisions today that will create transformative growth tomorrow.
We can help future placemakers to explore emerging shifts in lifestyle behaviour, needs and aspirations that will define sectors and shape new categories – and use those insights to identify exciting new opportunities for innovation and growth.
To find out more about how you can stay ahead of the curve in an uncertain world, please complete your details on the following contact us form and we will be in touch.
For more information, or to book this presentation for your own business or event, please complete your details on the following Book Now contact form.
Listen to our new placemaking podcast, Branded Cities: Can We Avoid an Urban Dystopia? which outlines three scenarios of how branded cities will evolve between now and 2050.