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Ozempic in 2035, Automotive Accommodation and streaming The Price is Right

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Welcome to ICYMI*, In case you missed it, our weekly debrief of the trends we spotted first making it to the mainstream and the thought-provoking insights you need to know, curated by our in-house experts. 

TikTok wants its users to know they are ‘more than their weight’. From May 2024, videos promoting weight loss treatments such as Ozempic will be restricted to the extent that some creators specialising in how to lose weight could risk a ban.

As of now, kids and teens can freely access all content relating to weight loss drugs and the hashtag #Ozempic has accumulated more than 1.4bn views. On Disney+, Oprah Winfrey’s tv special, Shame, Blame and the Weight Loss Revolution, features Maggie Ervie, a teenager who started taking semaglutide weight-loss drugs, aged 13. In January 2024, the American Academy of Pediatrics accepted the use of Wegovy (another semaglutide medicine) for adolescents, after the Food and Drug Administration approved it for people aged 12 and older. Is this type of medication the solution to global childhood obesity?

Become an LS:N Global member now to access the best insights from our Neozempic Futures report and learn more about what life on weight-loss drugs in 2035 could look like – from redefined taste buds to the side-effect economy.

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30 April 2024

Author: LS:N Global

Image: Rendering via We Are Visuals for Pagani, US

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Light Towers by Pininfarina and Branson Developments, Mexico

ICYMI* Curated

(by deputy foresight editor Dan Hastings)


#WeSawItComing: Automotive Accommodation

Italian automaker Pagani is venturing into architecture with its first-ever Pagani Residences. Located in Miami, it comprises 70 luxury flats with waterfront views, spacious terraces and premium amenities such as 24/7 concierge services, a private marina and a rooftop pool. Scheduled for completion in 2027, the project promises to extend the Pagani experience with meticulous attention to detail.

Back in 2022, our Automotive Accommodation microtrend report predicted premium car makers exploring branded living by entering the property market and opening their own residences. Since then, Lamborghini, Mercedes-Benz and Bentley have all announced branded accommodation ventures.

For more insights on the automotive market, check our Mobility topic.

 

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