Anticipating Tomorrow: Strategic Foresight and Futures Mapping UnpackedFree Webinar - 13 May

2:30pm–3:00pm BST

AI Imagery by The Future Laboratory, UK

If uncertainty is a virus, then strategic foresight is the best way to inoculate your organisation against it, as we find out in this much-anticipated webinar.

From rebranding sustainability and next-gen men’s nutrition to anticipating Gen Z’s fintech behaviours, strategic foresight is a core tool and thinking process that allows you to develop practical, strategic and solutions-based results by offering a prognosis for tomorrow.

Here, The Future Laboratory co-founder Martin Raymond unpacks the newest tools, techniques and processes identified in his latest Strategic Foresight Masterclass Series in conversation with LS:N Global’s director of foresight Fiona Harkin.

If you don’t understand how strategic foresight works, what overstories are or the role of The Magic Third in helping you engineer tomorrow as well as anticipating it, then this is your chance to find out.

You can join Martin and Fiona for their live discussion and Q&A on 13 May 2025 from 2:30pm to 3:00pm BST.

Please fill out the form below to register your attendance at this webinar. 

Why attend?

This event grants you access to:     

30 minutes of how to strategically think about tomorrow

Key insights into the latest tools and techniques of future preparedness

The changing role AI plays in strategic foresight

A chance to submit questions in advance of our discussion

Access to an on-demand recording to watch at your convenience or in tandem with our ongoing Strategic Masterclass Series

Zunc Studios for The Future Laboratory-1 — Zunc Studios for The Future Laboratory

Please fill in this form to register your attendance at this webinar. We will also aim to answer as many questions as possible during the session. We kindly ask that you submit your questions beforehand.  

Submit the form to register for our Anticipating Tomorrow: Strategic Foresight and Futures Mapping Unpacked webinar. 

Speakers

Martin Raymond

co-founder

Martin is co-founder of The Future Laboratory and editor-in-chief of LS:N Global. Martin is a well-known trend guru, having written several best-selling books on trend forecasting, including The Trend Forecaster’s Handbook and The Tomorrow People. Martin contributes regularly as an expert on trends and business for the BBC, Channel 4 and ITV.

Fiona Harkin

director of foresight

Fiona joined The Future Laboratory in 2022, having spent 20 years working in leading forecasting and insight agencies as a content director and a journalist, delivering strategic foresight and creative content to forward-thinking businesses. Fiona brings considerable cross-sector expertise to her role leading the LS:N Global site, ranging from the digital commerce and tech sectors to the fashion and media industries.

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