Gen Z: Now and Next 2024–2025 Report 

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Gen Z are stepping into adulthood carrying the weight of the world on their shoulders. Without the tools or role models to help them enact the change they want to see, they find themselves paralysed by paradox

Our Gen Z: Now and Next 2024–2025 report takes an in-depth look at key generational demographics and their evolving attitudes to technology, work, finance, education, sustainability, and health and wellness over the next 3–5 years.

This is the latest Generations trend report published on LS:N Global, a subscription-based trends intelligence service by The Future Laboratory.

The Future Laboratory offers a unique blend of trend forecasting, consumer insight, foresight, brand strategy and innovation, we inspire and future-proof organisations.

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Gen Z: Now and Next 2024–2025 Report

Download a sample of the LS:N Global report

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Millennials Now and Next

Generations Now and Next

Gen X Now and Next

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