Time Studios, the production arm of Time magazine, is teaming up with artist Pablo Stanley to produce a children’s tv show featuring his Robotos NFT droid characters. The show’s family-friendly narratives demonstrate the potential for NFTs to be targeted towards families and younger children as both collectibles and entertainment. The recently launched Kids & Family division of Time Studios, which will oversee Robotos’ production, has also expressed eagerness to produce more content deriving from NFT-native talent or characters.
Reese Witherspoon’s production company Hello Sunshine is partnering with World of Women to adapt its slate of NFT characters to feature in movies and tv shows. Designed to make the crypto community more diverse, equitable and inclusive, World of Women’s NFTs are a natural partner for Hello Sunshine, which seeks to improve the way women’s stories are told through entertainment. Individual NFT owners will contribute to production decisions and garner profit from the project’s success.
Singapore’s Guardians of Fashion is the world’s first metaverse modelling agency. Its collection of 6,888 unique NFT avatars will function like celebrities with their own careers, generating revenue for their owners through real commercial projects such as performing in virtual music videos, walking on digital runways, and appearing in a reality TV show via partnerships with Warner Music Malaysia and the local, multi-channel Yeah1 Network. In doing so, the NFTs’ value will hinge not just on rarity but on popularity and career success.
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